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Kraft Heinz
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Latest analysis
Updated Aug 7, 2026
Kraft Heinz pivots to volume-led growth with $700M incremental investment; consumption improving but FY25 revenue down 3.5% YoY
Kraft Heinz is deploying $700 million in incremental marketing and innovation investment across FY2026 to reverse consumption declines and stabilize market share, with early momentum evident in Heinz condiments (+3% YoY), Capri Sun Hydrate, and PowerMac & Cheese. Underlying consumption declined 2.5% in Q2 2026 but is improving sequentially—management targets Q4 as the strongest consumption quarter. However, FY2025 consolidated revenue declined 3.5% year-over-year to $24.94B, establishing the baseline from which current-period improvements must be measured. The company expects 4–5% input cost inflation in 2027, which it intends to offset through productivity gains while maintaining margin improvement.
Revenue
$24.9B
KHC 10-K · FY 2025
Employees
35,000
Revenue growth YoY
-3.5%
Founded
2015
Profile
KHC 10-K Item 1 · Feb 12, 2026Kraft Heinz is a global food and beverage manufacturer operating eight consumer-driven product platforms including Taste Elevation, Easy Ready Meals, and Substantial Snacking. The company manages its business across four operating segments — North America, International Developed Markets, WEEM, and AEM — selling through retail, foodservice, and e-commerce channels. With approximately $25 billion in 2025 net sales, it is one of the largest packaged food companies globally.
Read filing description ↓ Collapse description ↑
We are driving transformation at The Kraft Heinz Company (Nasdaq: KHC), inspired by our Purpose, Let's Make Life Delicious. Consumers are at the center of everything we do. With 2025 net sales of approximately $25 billion, we are committed to growing our iconic and emerging food and beverage brands on a global scale. We leverage our scale and agility to unleash the full power of Kraft Heinz across a portfolio of eight consumer-driven product platforms. As global citizens, we're dedicated to making a sustainable, ethical impact while helping to feed the world in healthy, responsible ways. We manage our operating results through four operating segments: North America, Europe and Pacific Developed Markets ('EPDM' or 'International Developed Markets'), West and East Emerging Markets ('WEEM'), and Asia Emerging Markets ('AEM'). We have two reportable segments defined by geographic region: North America and International Developed Markets. Our remaining operating segments, consisting of WEEM and AEM, are combined and disclosed as Emerging Markets. As of December 27, 2025, we manage our sales portfolio through eight consumer-driven product platforms: Taste Elevation, Easy Ready Meals, Substantial Snacking, Desserts, Hydration, Cheese, Coffee and Meats. Each platform is assigned a role within our business — Accelerate, Protect, and Balance — to help inform resource allocation and investment decisions.
Primary products
- Taste Elevation (condiments, sauces, dressings, and spreads)
- Easy Ready Meals (Kraft Mac & Cheese varieties, frozen potato products, and other frozen meals)
- Substantial Snacking (Lunchables meal kits, frozen snacks, and pickles)
- Desserts (dry packaged desserts, refrigerated ready to eat desserts, and other dessert toppings)
- Hydration (ready to drink beverages, powdered beverages, and liquid concentrates)
- Cheese (American sliced and recipe cheeses)
Business segments
End markets
Geographies
Named customers
Our largest customer, Walmart Inc., represented approximately 21% of our net sales in 2025, 2024, and 2023.
Named competitors
“Our products are sold in highly competitive marketplaces, including e-commerce retailers, large-format retailers, and discounters.” Competitive position, as stated in the filing
Revenue commentary · FY 2025
Net sales decreased 3.5% to $24.9 billion in 2025 compared to $25.8 billion in 2024, driven primarily by unfavorable volume/mix of 4.1 percentage points, partially offset by higher pricing of 0.7 percentage points.
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